Climate change communication

NEED: NZ IceFest sought to inform and inspire Canterbury residents and visitors to reduce their carbon footprints.

CAPABILITIES: SUSTAINABLE USE OF NATURAL RESOURCES, EXHIBITION DESIGN, PRODUCTION OF INTERACTIVE EXHIBITS, MODEL-MAKING

SOLUTION: We created a series of interactive, fun, physical, hi-tech exhibits that had a strong user-experience focus and provided information in a clear and developing narrative. We included an LED wall graph showing the fluctuations in carbon dioxide levels over millions of years, and a photobooth encouraging users to make a specific pledge to reduce their carbon footprint.

IMPACT: The interactive exhibits attracted considerable attention and enjoyment from attendees, so much so that they will now tour to other venues. Visitors made almost 2000 pledges, and the exhibition itself achieved a “Green Exhibit” silver rating.